自動售酒機作為一款現(xiàn)代化商業(yè)機器,其身影紀然出現(xiàn)在了城市的各個角落之中。自動售酒機以它投資成本低、售賣商品種類多樣性、無需人工、無需門店等等優(yōu)點逐漸打開空白市場。因此
自動售酒機行業(yè)的發(fā)展迅猛,加入自動售酒機行業(yè)的投資者隊伍也發(fā)龐大。
As a modern commercial machine, the vending machine has emerged in every corner of the city. Automatic wine vending machines have gradually opened up a blank market due to their advantages such as low investment cost, diverse variety of products sold, no need for labor, and no need for stores. Therefore, the development of the vending machine industry is rapid, and the number of investors joining the vending machine industry is also increasing.
當然,在眾多的投資者中,有許多投資者都還不太了解自動售酒機的運營方法,就匆匆入場,從而導(dǎo)致自己黯然退場的結(jié)局。既然如此,小編在這里就和大家討論下經(jīng)營自動售酒機時應(yīng)該避什么雷區(qū)吧!
Of course, among many investors, there are many who rush in without fully understanding the operating methods of automatic vending machines, leading to a gloomy exit. Since that's the case, let's discuss with everyone what minefields to avoid when operating automatic wine vending machines here!
點位的選擇上,許多運營者都以為選擇的點位附近人多就行,于是一味地追求人流量,但是沒有考濾過這個點位的龐大人流量是否有停留駐足的機會。選擇空有人流,但是沒有人群停駐時間,購買空間的點位是很難經(jīng)營得當?shù)?,這點要切記。
In terms of location selection, many operators believe that having a large number of people near the chosen location is sufficient, so they blindly pursue traffic, but do not filter out whether the large traffic at this location has the opportunity to stop. It is difficult to manage the location of purchasing space properly when there is a flow of people in the empty space, but there is no time for the crowd to stop. It is important to remember this.
其次就是機器內(nèi)所售賣的商品選擇上,很多運營者都是看別人賣什么,自己就賣什么,這不能說是錯的,但是這種選品造成的后果就是,你的商品翻新率很低,商品很難賣出去。
Secondly, in terms of the selection of products sold within the machine, many operators rely on others to sell what they want. This cannot be said to be wrong, but the consequence of this selection is that your product has a low refurbishment rate and it is difficult to sell the product.
商品選擇,應(yīng)該是根據(jù)你點位附近的人群類型來決定的,而不是隨自己喜好。例如你在點位里的機器中放置了一種酒類,而幾乎不會被逛的游客購買。
The selection of products should be based on the type of people near your location, rather than according to your preferences. For example, if you place a type of alcohol in a machine at a shopping mall location, it is almost impossible for tourists to purchase it.
在選品前,要提前在自己的點位附近踩點,思考一下這個點位附經(jīng)過的人群厘于那種消費群體,有什么消費需求,再根據(jù)所得信息選購商品。
Before selecting products, it is important to step near one's own location in advance, think about the specific consumer group and their needs, and then choose products based on the information obtained.
當然,經(jīng)營自動售酒機會比開一家門店省事很多,經(jīng)驗豐富的廠家會根據(jù)你的需求提出相對合理的解快方案,所以不用著急沒有辦法。您對該設(shè)備有需求,可以隨時來我們網(wǎng)站
http://m.tersatig.cn咨詢了解!
Of course, operating an automated liquor sales opportunity is much easier than opening a store. Experienced manufacturers will come up with relatively reasonable solutions based on your needs, so there is no need to worry and there is no solution. If you have a need for this device, you can come to our website at any time http://m.tersatig.cn Consultation and understanding!